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HBoS (UK)
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These projects were commissioned to optimise the customer journeys for Mortgages, Savings, Bank Accounts, and Credit Cards.
No live work as yet. The URL is for what will be replaced by this work.
Category: content strategy, Personas, User needs, Visio customer journeys, Page type definition, Customer journeys for stakeholders, Axure hi-fidelity prototypes, Interaction pattern definitions, Observing and reporting formative usability tes..., Redesigning prototypes, Planning agile formative usability testing, Visio sitemap, Project roadmap, Interpreting web stats and market research